Entrepreneurial Resources and Intangible Assets Management

Abstract

This article explains the three crucial facets of enterprise entrepreneurship execution: asset management, strategic alignment, and immaterial asset management. It underscores the necessity to procure and combine entrepreneurial resources, encompassing key and auxiliary resources, venture financing methods, and the four paramount types of intangible assets. The article proposes that entrepreneurs should diligently safeguard their intangible assets and intellectual property to enhance their competitiveness.